Red Sand Awareness Campaign
The Red Sand Prayer Service is a human trafficking awareness campaign supported by IWIN.
Participants read aloud a short prayer service and then fill sidewalk cracks with red sand, creating sidewalk art.
The red sand symbolizes that we cannot walk over the most marginalized people in our communities – those who fall through the metaphoric cracks. To IWIN, the red sand also represents Jesus’ blood poured out for all of God’s children.
Did you know?
Over 90% of survivors of human trafficking in Canada are Canadian born and are female.
How we spread awareness
Pictures of the sidewalk transformations are posted on social media using #RedSand Project and #iwin_calgary.
If you would like to participate in a Red Sand Prayer Service, please contact IWIN at firstname.lastname@example.org. We will provide you with a prayer service to read out loud with your participants and the red sand to form your sidewalk art.